Search for and request items from the shared ConnectNY catalog. Items will be delivered to Canisius and can be picked up in the Library. ConnectNY is a consortium of independent academic institutions in New York State.
RKMA Market Research and Forecast Handbooks includes market research reports compiled from widely available data. Each market research handbook contains market assessments and forecasts, sector trends, profiles of market leaders, and statistics. Topics include business-to-business marketing, consumer behavior, consumer marketing, entertainment, media and advertising, health care, leisure, restaurants, retail, sports marketing, and travel and tourism.